Outage in Routific

SMS notifications not delivering to US & CA customers

Resolved Major
April 26, 2024 - Started 13 days ago - Lasted 10 days
Official incident page

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Outage Details

SMS notifications to U.S. and Canadian customers are being blocked by our SMS provider. We are very sorry to have this impact your business! It is our top priority to resolve this. In the meantime, we advise you to please switch to email notifications if possible.
Components affected
Routific SaaS product
Latest Updates ( sorted recent to last )
RESOLVED 2 days ago - at 05/07/2024 12:42AM

Overall message deliverability in the US and CA is much improved with our new primary SMS message provider, and is stable again with our backup provider. We have improved our capability for message delivery by leveraging multiple providers, and will continue tuning and optimizing delivery to provide the best possible SMS delivery rate for our customers. This incident is resolved.

MONITORING 3 days ago - at 05/06/2024 07:16PM

Between 6:47am PDT and 7:46am PDT, our SMS deliverability experienced delays and has since recovered.

MONITORING 3 days ago - at 05/06/2024 02:31PM

Our systems have alerted us of a possible degradation with SMS deliverability for some customers in the US and Canada. We are working with our SMS service provider to assess the impact and resolve the issue.

MONITORING 4 days ago - at 05/05/2024 05:20AM

While our team has successfully resolved the issue impacting customer notification deliverability, we're continuing to collaborate with our SMS provider to address the challenge of users' ability to send customized messaging.

Thank you for your ongoing patience and cooperation as we make progress towards a resolution.

MONITORING 6 days ago - at 05/03/2024 11:25PM

We are pleased to announce that the deliverability issues affecting standard Routific messages in the US and Canada have been successfully resolved. However, we are still addressing a specific challenge for users sending customized messages.

We are collaborating closely with our SMS provider to thoroughly investigate this issue. In the meantime, we recommend utilizing our standard message templates, which have shown reliable deliverability.

We appreciate your patience and understanding as we work towards a complete resolution.

MONITORING 6 days ago - at 05/03/2024 01:35AM

We are currently experiencing near-normal SMS deliverability rates in the US and Canada. However, we have noted concerns with some valid numbers not receiving messages. We are investigating these reports and have escalated the matter to our providers for swift resolution. Further updates will follow as available.

We appreciate your patience and apologize for any inconvenience.

MONITORING 8 days ago - at 05/01/2024 11:46PM

Some issues with SMS delivery persist in the US and Canada. We are collaborating with our providers and carriers to address these issues and have implemented their recommended adjustments to enhance message delivery. The effectiveness of these changes is being closely monitored, and updates will be provided as progress occurs. We apologize for the inconvenience and value your continued patience.

MONITORING 9 days ago - at 04/30/2024 11:38PM

We have observed some deliverability concerns with both our primary and backup providers that may affect a small percentage of SMS messages in US and CA. Our providers are working with US Carriers to improve this situation. We're very sorry for this ongoing inconvenience.

MONITORING 10 days ago - at 04/30/2024 12:13AM

Both primary and backup SMS providers are now online and we’re closely monitoring deliverability on both platforms. Our team has also started to reach out to customers who have customized SMS messages to improve deliverability. Thank you for your patience as we work through the list of those affected.

MONITORING 10 days ago - at 04/29/2024 01:12AM

We have continued implementing a migration to a new SMS provider for our US and CA customers. Message deliverability looks good, and all customer messages appear to be getting delivered as expected now. Our customer team will be reaching out to some customers about managing their message template and any customizations, to help ensure you do not experience any future interruption to message delivery. We will continue closely monitoring our SMS delivery status.

IDENTIFIED 11 days ago - at 04/28/2024 10:45PM

We have implemented an initial fix which should see some SMS messages now flowing through to CA and US numbers. This involved switching to a new / backup SMS provider for North America messaging. All messaging outside of North America should continue to be unaffected. We are now monitoring the deliverability of this new provider, and if delivery looks good, we will be looking to migrate more of our US and CA SMS traffic to this new service throughout today. We will provide another update soon.

IDENTIFIED 13 days ago - at 04/26/2024 10:36PM

We have identified the cause for the blocking of our SMS notifications and are working closely with our 3rd party provider to resolve the issue as quickly as possible. We hope to be able to restore services soon.

INVESTIGATING 13 days ago - at 04/26/2024 05:24PM

SMS notifications to U.S. and Canadian customers are being blocked by our SMS provider. We are very sorry to have this impact your business! It is our top priority to resolve this. In the meantime, we advise you to please switch to email notifications if possible.

INVESTIGATING 13 days ago - at 04/26/2024 05:23PM

SMS notifications to U.S. and Canadian customers are being blocked by our SMS provider. We are very sorry to have this impact your business! It is our top priority to resolve this. In the meantime, we advise you to please switch to email notifications if possible.

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