We’ve identified that the issues with Instagram Reel publishing are originating from Meta’s API. Our engineering team is actively monitoring the situation and staying in close contact with Meta for updates.
In the meantime, if you need to share your Reel content, you can schedule it as a notification post: https://support.buffer.com/article/658-using-notification-publishing. This will ensure you don’t miss your posting window while we work toward a resolution.
We truly appreciate your patience
We’re currently investigating an issue causing Instagram reels to fail for many users. Our team is actively working to resolve this as quickly as possible. We sincerely apologise for the disruption.
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