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Outage in Notify Me

Live chat support and SMS services affected by ongoing AWS incident

Resolved Minor
October 20, 2025 - Started 4 months ago - Lasted about 18 hours
Official incident page

Incident Report

We have been affected by today's AWS outage, which in turn affected Intercom, which we use for our support services to merchants (incl. live chat in Notify Me! management panel), and also Twilio, which we use for sending SMS. Live chat by Intercom appears to be back now, but we are continuing to experience problems with Twilio, which seriously affects our ability to send SMS for back-in-stock and other notifications. We are closely monitoring the situation and Twilio's communications, and will provide another update in 13:00 UTC or whenever we have more information to share.

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Latest Updates ( sorted recent to last )
RESOLVED 4 months ago - at 10/21/2025 06:10AM

The incident has been fully resolved.

MONITORING 4 months ago - at 10/20/2025 08:56PM

Our providers - esp. Intercom - are communicating signs of overall recovery. Notify Me!'s support infrastructure is expected to fully recover in the coming hours.

MONITORING 4 months ago - at 10/20/2025 03:48PM

Core app functionality is fully operational now.

Only support services (e.g. Live chat, Help center, etc.) continue to be affected by the ongoing Intercom incident and merchants may experience delays or intermittent failures when interacting with our customer support. We will provide updates as more information becomes available.

MONITORING 4 months ago - at 10/20/2025 01:17PM

We are continuing to monitor for any further issues.

MONITORING 4 months ago - at 10/20/2025 01:16PM

The problem with Twilio which affected sending SMS notifications appears to have been resolved since about 12:00 UTC. We are still experiencing slow load times for Intercom, which may affect live chat support experience.

IDENTIFIED 4 months ago - at 10/20/2025 11:59AM

We have been affected by today's AWS outage, which in turn affected Intercom, which we use for our support services to merchants (incl. live chat in Notify Me! management panel), and also Twilio, which we use for sending SMS.

Live chat by Intercom appears to be back now, but we are continuing to experience problems with Twilio, which seriously affects our ability to send SMS for back-in-stock and other notifications. We are closely monitoring the situation and Twilio's communications, and will provide another update in 13:00 UTC or whenever we have more information to share.

Latest Notify Me outages

System Down - about 1 year ago
Test 1 - almost 2 years ago

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