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Outage in Zeta Global

Processing Delays for Real-Time Event-Triggered Messages

Resolved Minor
July 29, 2026 - Started 8 days ago - Lasted about 4 hours
Official incident page

Incident Report

Summary AI Generated

Zeta Marketing Platform (US) experienced elevated processing latency affecting real-time event-triggered messages for approximately 4.3 hours, with impact limited to downstream Experience Engine processing across Campaigns and the Events API. Event ingestion continued normally throughout the incident, and the engineering team identified and addressed the underlying issue, downgrading severity from Sev1 to Sev2 as improvements were observed. All delayed events were fully processed and normal service performance was restored by resolution.

The Zeta Marketing Platform (US) is currently experiencing elevated processing latency affecting some real-time event-triggered messages. Events continue to be ingested normally, and the impact is limited to downstream Experience Engine processing. Our engineering team has identified the degradation and is actively working to restore normal processing times. We will provide additional updates as the investigation and remediation progress.

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Latest Updates ( sorted recent to last )
RESOLVED 8 days ago - at 07/30/2026 12:36AM

The issue has been resolved, and all delayed events have been processed. Service performance has returned to normal, and affected systems are operating as expected. We will continue to monitor platform health and event exports to ensure continued stability. Thank you for your patience and understanding.

MONITORING 8 days ago - at 07/29/2026 11:35PM

Processing latency affecting real-time event-triggered messages has recovered, and event processing is now operating within normal levels. Our team has implemented corrective actions and are actively monitoring the platform to confirm continued stability and performance.
We will provide additional updates if there are any significant changes.

IDENTIFIED 8 days ago - at 07/29/2026 09:19PM

The engineering team has identified the underlying issue, and performance improvements have been observed. The team will continue to closely monitor the situation to ensure stability. As a result, the incident severity has been downgraded from Sev1 to Sev2.

INVESTIGATING 8 days ago - at 07/29/2026 08:22PM

The Zeta Marketing Platform (US) is currently experiencing elevated processing latency affecting some real-time event-triggered messages.

Events continue to be ingested normally, and the impact is limited to downstream Experience Engine processing.

Our engineering team has identified the degradation and is actively working to restore normal processing times. We will provide additional updates as the investigation and remediation progress.

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