Outage in Klaviyo
Conversion Events Not Counting Toward Attribution
Resolved Minor
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Outage Details
We’re currently experiencing an issue where conversion events—such as Placed Order—are being ingested but are not counting toward attribution. This issue has been occurring since 4/9/25 2:45pm ET and affects all conversion events. There is no data loss as we are still capturing these conversion events.
Engineering is actively working to resolve the issue and restore accurate attribution tracking. We’ll provide further updates as we make progress
Components affected
Klaviyo AnalyticsLatest Updates ( sorted recent to last )
RESOLVED
30 days ago - at 04/10/2025 12:18PM
This issue has been resolved.
INVESTIGATING
30 days ago - at 04/10/2025 10:32AM
We’re currently experiencing an issue where conversion events—such as Placed Order—are being ingested but are not counting toward attribution. This issue has been occurring since 4/9/25 2:45pm ET and affects all conversion events. There is no data loss as we are still capturing these conversion events.
Engineering is actively working to resolve the issue and restore accurate attribution tracking. We’ll provide further updates as we make progress
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