Outage in Socialbakers

Instagram Historical Metrics Gap

Resolved Minor
June 04, 2025 - Started 24 days ago - Lasted 5 days
Official incident page

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Outage Details

- Many Instagram profiles have lost Media Views and Impressions data before 2 June 2025. - Demography metrics are missing before 2 June 2025; some profiles show data only from 3 June 2025. We are investigating the cause across relevant Emplifi products to restore the missing data and prevent further issues.
Latest Updates ( sorted recent to last )
RESOLVED 19 days ago - at 06/09/2025 10:20AM

Issue has been resolved and data rebuilds are completed.
Thank you for your patience.

IDENTIFIED 22 days ago - at 06/06/2025 07:44AM

The issue has been identified and fix is being implemented.

INVESTIGATING 24 days ago - at 06/04/2025 10:17AM

- Many Instagram profiles have lost Media Views and Impressions data before 2 June 2025.
- Demography metrics are missing before 2 June 2025; some profiles show data only from 3 June 2025.
We are investigating the cause across relevant Emplifi products to restore the missing data and prevent further issues.

Latest Socialbakers outages

AI Service Degradation - 17 days ago
Platform Degradation - about 1 month ago
Suite: Loading issues - about 1 month ago
Emplifi platform outage - about 1 month ago

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