Outage in Socialbakers

Instagram publishing issues

Resolved Major
September 12, 2025 - Started about 1 month ago - Lasted 3 days
Official incident page

Incident Report

We are currently experiencing difficulties with post publishing to Instagram. Our team is actively working on a solution, and we will update you as soon as the issue is resolved. We apologize for any inconvenience this may have caused.
Components affected
Socialbakers Publisher

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Latest Updates ( sorted recent to last )
RESOLVED about 1 month ago - at 09/15/2025 01:33PM

This incident has been resolved.

IDENTIFIED about 1 month ago - at 09/12/2025 12:32PM

We are currently experiencing degraded performance with Instagram post publishing. Approximately 20% of all posts are failing to publish.

The Meta API is returning a misleading error message that incorrectly points to a problem with two-factor authentication (2FA). We understand this is confusing, as publishing is failing even for users who have 2FA correctly enabled.

We are in direct contact with Meta and are treating this as our top priority. We will provide another update as soon as we have more information.

INVESTIGATING about 1 month ago - at 09/12/2025 12:02PM

We are currently experiencing difficulties with post publishing to Instagram.

Our team is actively working on a solution, and we will update you as soon as the issue is resolved.

We apologize for any inconvenience this may have caused.

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