Outage in MessageBird

Delay in WhatsApp template approvals

Minor
June 11, 2025 - Started 3 days ago
Official incident page

Need to monitor MessageBird outages?
Stay on top of outages with IsDown. Monitor the official status pages of all your vendors, SaaS, and tools, including MessageBird, and never miss an outage again.
Start Free Trial

Outage Details

We are aware of an issue where WhatsApp message templates are experiencing delayed approvals from Meta. We are in contact with Meta to resolve the issue.
Latest Updates ( sorted recent to last )
MONITORING 1 day ago - at 06/13/2025 11:32AM

Meta has resolved the underlying issue affecting new WhatsApp message template approvals. Templates created after this fix should process normally.
Meta is now working through the backlog of pending templates and expects to complete review of all outstanding submissions within the next 24 hours. For templates created on June 13th that have been pending for more than 24 hours, please raise a support ticket.
We are continuing to monitor to ensure full resolution and will provide a final update once confirmed.

IDENTIFIED 2 days ago - at 06/12/2025 04:27PM

We continue to work closely with Meta to address the WhatsApp message template approval delays. Meta's engineering team is actively investigating the root cause, and our teams are in regular contact to expedite resolution.
For urgent approvals, contact our support team to initiate manual processing.

INVESTIGATING 3 days ago - at 06/11/2025 10:51AM

We are aware of an issue where WhatsApp message templates are experiencing delayed approvals from Meta. We are in contact with Meta to resolve the issue.

Be the First to Know When Vendors Go Down

With IsDown, you can monitor all your critical services' official status pages from one centralized dashboard and receive instant alerts the moment an outage is detected. Say goodbye to constantly checking multiple sites for updates and stay ahead of outages with IsDown.

Start free trial

No credit card required · Cancel anytime · 4200 services available

Integrations with Slack Microsoft Teams Google Chat Datadog PagerDuty Zapier Discord Webhook