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Outage in Permutive

Data processing delays

Resolved Minor
February 25, 2026 - Started 5 days ago - Lasted 5 days
Official incident page

Incident Report

We are currently experiencing infrastructure issues causing delays to the following services: - Audience Imports Ingestion – Delays in data ingestion - Batch Routing – Delays in batch data delivery (stream routing remains fully operational) - Insights – Delays in data availability - Event Metrics in Dashboard – Delays in metrics updates - Server-Side Activations – Delays in segment activation data being sent to partners Client-side segmentation and activation continue to operate normally. Our engineering team is investigating and we will provide updates as the situation develops.
Components affected
Permutive Analytics

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Latest Updates ( sorted recent to last )
RESOLVED about 7 hours ago - at 03/02/2026 09:00AM

All affected services are now fully operational:

Audience Imports Ingestion
Batch Routing
Insights
Event Metrics in Dashboard
Server-Side Activations

Client-side segmentation and activation operated normally throughout the incident.
No data was lost. We appreciate your patience.

IDENTIFIED 3 days ago - at 02/27/2026 02:28PM

The following services are now fully operational:

Server-Side Activations
Insights
Audience Imports Ingestion
Batch Routing

We are continuing to work on restoring Event Metrics in Dashboard.
Client-side segmentation and activation continue to operate normally.
We will provide further updates as the situation progresses.

IDENTIFIED 4 days ago - at 02/26/2026 08:27AM

Server-Side Activations are now fully operational.
We are continuing to work on restoring the remaining affected services:

Audience Imports Ingestion – Delays in data ingestion
Batch Routing – Delays in batch data delivery (stream routing remains fully operational)
Insights – Delays in data availability
Event Metrics in Dashboard – Delays in metrics updates

Client-side segmentation and activation continue to operate normally.
We will provide further updates as the situation progresses.

IDENTIFIED 4 days ago - at 02/26/2026 08:26AM

We are continuing to work on a fix for this issue.

IDENTIFIED 5 days ago - at 02/25/2026 03:55PM

We are currently experiencing infrastructure issues causing delays to the following services:

- Audience Imports Ingestion – Delays in data ingestion
- Batch Routing – Delays in batch data delivery (stream routing remains fully operational)
- Insights – Delays in data availability
- Event Metrics in Dashboard – Delays in metrics updates
- Server-Side Activations – Delays in segment activation data being sent to partners

Client-side segmentation and activation continue to operate normally.
Our engineering team is investigating and we will provide updates as the situation develops.

Latest Permutive outages

Infrastructure issues - about 1 month ago
Infrastructure issues - about 1 year ago

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