Outage in Permutive
Reduced volumes in Insights
Resolved MajorIncident Report
We are aware of an issue affecting audience volume data displayed in Insights dashboards. Some customers may notice reduced audience sizes for cohorts since 4 April.
Underlying data collection is unaffected and no data has been lost.
The issue is limited to how volumes are reflected in the dashboard. Our engineering team is actively working on a fix and we expect to recover the affected data.
We will provide a further update as soon as we have more information.
Components affected
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Latest Updates ( sorted recent to last )
RESOLVED
6 days ago - at 04/08/2026 03:41PM
This incident has been resolved.
IDENTIFIED
7 days ago - at 04/07/2026 04:23PM
We have identified a contributing cause and recovery is underway. Data in Audience Insights and Campaign Insights has been restored. Plans data repair is still in progress.
INVESTIGATING
7 days ago - at 04/07/2026 02:30PM
We are aware of an issue affecting audience volume data displayed in Insights dashboards. Some customers may notice reduced audience sizes for cohorts since 4 April.
Underlying data collection is unaffected and no data has been lost.
The issue is limited to how volumes are reflected in the dashboard. Our engineering team is actively working on a fix and we expect to recover the affected data.
We will provide a further update as soon as we have more information.
Latest Permutive outages
Insights Platform Instability - about 1 month ago
Data processing delays - about 2 months ago
Delayed delivery of Routing data - about 2 months ago
Delayed event delivery in Routing - about 2 months ago
Infrastructure issues - 3 months ago
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