Segment's web interface experienced a ~22-hour display issue where profile traits inactive for 60+ days became unavailable in Audience Builder, trait/event pickers, and trait detail views. Underlying customer data was not affected — the problem was purely visual. A fix was applied and the incident was fully resolved on September 3, 2026.
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This incident has been resolved.
A fix has been applied and the Engage UI experience should be fully functional. We are continuing to monitor results.
We are continuing efforts to mitigate this issue.
We are continuing efforts to mitigate this issue.
We have identified an issue that may cause profile traits with no activity in the last 60 days to be unavailable in Audience Builder, trait and event pickers, and related trait detail views for some customers. This is a display issue only; underlying customer event and profile data is not affected.
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