Outage in Socialbakers

Instagram Profiles expiration - Meta API

Resolved Minor
July 23, 2025 - Started about 2 months ago - Lasted 5 days
Official incident page

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Outage Details

We are experiencing an incident with Meta's API that has caused the expiration of Instagram profiles. Meta has not yet addressed the issue. Emplifi has deployed a workaround to mitigate the issue and protect customer operations from any disruptions. No manual action is needed from customer side. We will be monitoring the issue closely to ensure it is fully resolved. Thank you for your patience
Components affected
Socialbakers Suite Socialbakers API
Latest Updates ( sorted recent to last )
RESOLVED about 2 months ago - at 07/28/2025 08:17AM

We’re pleased to confirm that the issue related to the expiration of Instagram profiles, caused by an incident with Meta’s API, has now been fully resolved.

Our team implemented a proactive workaround to protect customer operations during the disruption. We have continued to monitor the situation closely, and can now confirm that all systems are functioning as expected. No further action is required from your side.

Thank you for your patience and understanding while we worked to mitigate the impact of this third-party issue. If you experience any lingering problems, please don’t hesitate to reach out to our support team.

MONITORING about 2 months ago - at 07/23/2025 04:03PM

We are experiencing an incident with Meta's API that has caused the expiration of Instagram profiles. Meta has not yet addressed the issue.

Emplifi has deployed a workaround to mitigate the issue and protect customer operations from any disruptions. No manual action is needed from customer side.
We will be monitoring the issue closely to ensure it is fully resolved.

Thank you for your patience

Latest Socialbakers outages

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