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Outage in Sprinklr

Threads Account Addition Rate Limit Concerns

Resolved Minor
July 18, 2025 - Started 9 months ago - Lasted 10 days
Official incident page

Incident Report

Hi Team, We are currently experiencing an issue affecting Threads platform services across prod and prod2 Sprinklr environments. This disruption affects account addition due to a rate limit error. Meaning, if you have an inactive account on Sprinklr, or if you need to re-add your active account to Sprinklr as well, it may fail for now. Consequently, especially if your Threads account is inactive, you may be unable to complete any of your publishing, engagement or reporting workflows. This disruption started on Jul 15th, 2025, at 07:06 UTC. We are actively working with Meta and hoping to get this resolved soon. If you have any questions or need further assistance, please don't hesitate to reach out to Sprinklr Support.

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Latest Updates ( sorted recent to last )
RESOLVED 9 months ago - at 07/28/2025 05:52AM

The issue has been resolved on the prod environment - therefore, account addition should work normally, and consequently, all your workflows with the account should work as expected across all Sprinklr instances.

We are continuing to monitor the situation for any unexpected hinderances and we shall notify you promptly in case of any such persistent issues.

If you have any questions or need further assistance, please reach out to Sprinklr Support.

IDENTIFIED 9 months ago - at 07/23/2025 08:21AM

Hi Team,

Here’s an important update regarding the ongoing issue affecting Threads platform services across the prod and prod2 Sprinklr environments, which has impacted account addition due to a rate limit error.

We’re pleased to inform you that the issue has been resolved on the prod2 environment - therefore, account addition should work normally, and consequently, all your workflows with the account should work as expected.

However, the rate limit issue impacting account addition still persists on the prod environment. This means users may continue to face difficulties adding inactive accounts or re-adding active accounts on prod, potentially affecting publishing, engagement, and reporting workflows.

We are continuing to work with Meta to resolve the issue on prod and will share further updates as soon as available.

If you have any questions or need further assistance, please reach out to Sprinklr Support.

IDENTIFIED 9 months ago - at 07/18/2025 05:54AM

Hi Team,
We are currently experiencing an issue affecting Threads platform services across prod and prod2 Sprinklr environments. This disruption affects account addition due to a rate limit error. Meaning, if you have an inactive account on Sprinklr, or if you need to re-add your active account to Sprinklr as well, it may fail for now. Consequently, especially if your Threads account is inactive, you may be unable to complete any of your publishing, engagement or reporting workflows.

This disruption started on Jul 15th, 2025, at 07:06 UTC. We are actively working with Meta and hoping to get this resolved soon.

If you have any questions or need further assistance, please don't hesitate to reach out to Sprinklr Support.

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