Outage in AdRoll

Ads API hard deleting data denoting relationships between AdGroups and Ads

Resolved Minor
January 09, 2024 - Started almost 2 years ago - Lasted 7 days
Official incident page

Incident Report

Issue: Our Ad APIs are having issues where data denoting the relationship between AdGroups and their Ads are being hard deleted from Web Retargeting campaigns' AdGroups instead of soft-deleting them. Impact: Affects Web Retargeting campaign details and reports page where deleted Ads under their parent AdGroups are no longer shown. Scheduled reports are also missing deleted Ad metrics. Next Steps: A fix for this will be deployed in the next couple of hours. Engineering is currently evaluating possible strategies to recover Ad data that has been hard-deleted.
Components affected
AdRoll API

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Latest Updates ( sorted recent to last )
RESOLVED almost 2 years ago - at 01/16/2024 03:14PM

The recovery of data denoting the relationship between AdGroups and their Ads is completed.

IDENTIFIED almost 2 years ago - at 01/10/2024 03:39PM

A fix for the issue has been deployed to production. In addition, a recovery procedure has also been defined, and we estimate to have a majority of the data denoting the relationship between AdGroups and their Ads restored around Tuesday/Wednesday next week.

IDENTIFIED almost 2 years ago - at 01/09/2024 08:17PM

Issue:
Our Ad APIs are having issues where data denoting the relationship between AdGroups and their Ads are being hard deleted from Web Retargeting campaigns' AdGroups instead of soft-deleting them.

Impact:
Affects Web Retargeting campaign details and reports page where deleted Ads under their parent AdGroups are no longer shown.
Scheduled reports are also missing deleted Ad metrics.
Next Steps:
A fix for this will be deployed in the next couple of hours. Engineering is currently evaluating possible strategies to recover Ad data that has been hard-deleted.

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