March 2026: Services Degraded: X API Platform Impacting X (formerly Twitter) Attributions
A disruption in X's (formerly Twitter) API service caused delays in X attributions on the Branch platform for 12 hours. Branch's API and webhook services remained fully operational, but attribution processing and webhooks related to X were delayed during the outage. The issue was resolved when X's API service success rates returned to normal, allowing delayed attributions and webhooks to be properly processed.